Ian: So, Michael, tell us a little bit about what you're working on at the moment.

Michael: Sure thing. What I've been working on at the moment has been a project to increase a brand's visibility to large language models. I'm trying to build a genuine and authentic presence on Reddit. But I just don't have the time to be scanning Reddit every single day. So I wanted to build a workflow that did a whole lot of the legwork.

Ian: Awesome. So do you want to just flick over and show us how you've done that?

Michael: Sure thing. This has been a lengthy process. I have no technical background. So it was quite fun to build. Essentially, I built a whole process in Claude Code. It runs on an automated timeline. It will research particular posts on Reddit and categorize them based on a framework that I have created. It then spits out a result in Telegram so that I can see it on my phone or my laptop. From there, it also integrates with Notion, where I have a whole tracking database.

What I thought would be interesting to show is that it built all the code on the back end. This is the config.py file. You can see it has got keywords and brand keywords and all sorts of parameters that it built in and of itself, which, again, is way out of my non-technical pay grade. But it was very interesting to see that just with natural language, it was able to build the infrastructure.